Looking For A Corporate Consultant? You Need A Power Broker

On November 9, 2010, In business, By Eric Murphy

From one blog maniac to another, I feel that blogging gives us all an opportunity to express our opinions, good and bad, off the cuff and to the masses. I remember getting bad service in a Subway sandwich shop with my family, I sent out a twitter to my group and in 24 hours I received a personal apology from the franchise owner and the corporate office with a hefty supply of free food vouchers that literally lasted us a year. It’s nice to know that we are able to keep companies in check using social media.

That said, we should use these mediums to put out praise as well. I just left an NJIT (New Jersey Institute of Technology) conference for their incubator program where the latest and greatest in technology and biotech got to pitch their companies to angel investors and private equity firms. There were some pretty reputable companies their and investors that could pay off the deficit of a small country with their signature on a check. I was there looking at a company with a unique EKG technology that will revolutionize emergency rooms everywhere but that will be in another blog if we cut a deal; back to the conference.

We’re sitting in a room packed shoulder to should, no seats available just standing room by the door then a guy comes in, walks into the seating section (people waited in line for an hour for those seats) with his assistant, the people in their seat looked at him, he looked back and they moved and offered him their seats, then two minutes later, one of the owners of a pretty large hedge fund brings him coffee. Um, can you say strange?

As it turns out, this was James Scott the CEO of Princeton Corporate Solutions, absolutely the creme de la creme of international strategies and IPOs. The reason everyone was kissing his backside was because he was there to pick a company to spearhead legislation for his political clients. Their firm is unique as part of their process is to find promising but underdeveloped companies and blast them into super-stardom with capital, structuring and organization and IPO and getting his clients built directly into legislation, bills that are in the process of raising votes and awareness to be passed as laws and regulations. He can make or break a company, hedge fund or politician over his knee like a twig. He was the personification of power. His presence made the room vibrate with his influence. I couldn’t take my eyes off him. It was pretty awkward as we were all staring at him whispering.

20 minutes before the conference was over he got up and left, I guess he didn’t find anything he liked but the funny thing is, half of the players in the room got up to chase him down the hall to initiate contact. It was nice to see that the people that everyone was trying to sell and impress still have to do some butt kissing of their own to keep climbing the circles of influence within their industry.

Looking for more info on NJIT, or PCS

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Investor Relations, Crisis Management And Corporate Publicity: Propaganda Warfare

On October 4, 2010, In business, By Marcus Faulk

I remember in college a professor said that, ‘Any publicity is good publicity’. I took that idea with me and tried to apply it early in my career and found the outcome of that concept to be disastrous for a client who was under the same misguided assumption. What university students don’t realize until it’s too late is that instructors teach because they cannot ‘do’.

I have yet to find a professor who was so unbelievably successful in business that he threw it all away in order to mold young minds and shape the future of our economy with tomorrow’s decision makers. To the contrary, those who have a difficult time convincing fellow professionals in the real world of their cerebral preeminence would rather stand in a classroom and spat off statistical concepts formulated and tested by those who this talking head admires yet will never become. It’s a matter of emotional intelligence vs. book intelligence. The former is a prerequisite for powerhouse, contact rich executives and the latter is reserved for individuals that are limited to the creativity and genius of the authors of the material in which they memorize.

The turbulent genre of investor relations, which encompasses crisis management and corporate publicity is limited to the confines of the emotional marathon runner. The up and down swings of this unique niche profession are not for the faint at heart. The ability to parley a crisis situation into that which stimulates trading volume of stock (in a positive manner) is a gift endowed to the street wise, leveraging demigod.

The IR consultants that I know are the guys who get A’s and B’s at a state university, sold vacuums and cell phones the year after college, got their series 7 and after a few years of successful trading, made a nice chunk of cash, got bored and left the industry only to re-enter on the stock promotions side.

They have the technical experience needed to evaluate a stock and test it for chinks in the armor and leaks and they have the industry contacts and street smarts to formulate a deliberate process to promote the company in a way that is conducive to superior public interest and investor coziness.

Successful IR, PR and crisis management really comes down to creating a template for information distribution; once this is accomplished it then in becomes a process of articulating the actual content, good or bad, in a way that reflects the idea that the company’s end result will leave them better off than they are now.

For countering negative press or crisis management issues a company should always have an arsenal of positive information ready to pump out 3 to 1 for the ultimate public distraction (meaning for every one negative, drive 3 positives through the publicity template put together beforehand). What should your template look like? You need a combination of media contacts on all levels (radio, news, TV, talk radio, etc) along with an ample supply of high traffic blogs, article directories, podcasts with large followings, double opt-in email list to investors and shareholders, legislative style spin contractors and powerful bookmarking tools to add to the affect. It is important to test-run through the scenarios before you need them. You’re going to have problems that could hinder your company stock or reputation, it’s just a fact of commerce. Prepare ahead of time so that your crisis management solution is in place. Hire a troubleshooter that can come in and set your organization up with concepts that will free your head from the noose that would otherwise cause your company’s demise.

Characteristics to look for in a consultant of this caliber would be: even keeled and calm, no nervous habits such as nail biting, sniffing, shuffling feet etc. Watch out for name dropping to base their abilities off of their association with another entity or individual, hiring a consultant like this will result in failure and they’ll pass the buck and won’t be accountable. Watch for the involuntary micro expressions controlled by the subconscious mind. To measure this, ask a few trigger questions you know the answers to and watch for the facial reactions immediately after the question but before the verbal response.

Next, ask him questions that would need modified or critical thinking and again, watch for the facial expressions. After you’ve discovered his ‘tells’ you should be able to effectively proceed with a general comprehension of the truth and lies (or over exaggerations) during the qualifications interrogation. Have him run you through scenarios that he’s worked on in the past and the processes that were put in place before hand or on the fly to deliver a powerful end result for the client. Ask him to elaborate on his most powerful crisis management tactics. Find out what he’s done on the IR side to generate trading volume and share price strength. Ask him how he would take your product or service and pump it through his PR stratagem for optimal outcome.

Again, this specialist is a dynamo, not an instructor and they are more of a strategist than a general tactician, meaning they are able to apply the tactical knowledge that the public has access to but apply it to his current environment, good or bad, for a strong, predictable end result.

Want to find out more about establishing real, long lasting corporate power and position ? , then visit Princeton Corporate Solutions’ blog Economic Globalization Strategies, Power Brokering and IPO Facilitation that can transform the direction of your company, career or campaign.

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Take Your Company Public – S1 Filing – Investor Relations – You Need To Read This

On July 17, 2010, In business, By Marcus Faulk

So many companies claim to have the answers but few do. Many companies will take huge upfront fees but few can fulfill their promises.

Princeton Corporate Solutions announces their new all inclusive, Turn-Key solution for companies who want to create a solid corporate infrastructure, go public on the OTCBB and take their products and services to the international market place.

Princeton Corporate Solutions will completely revamp your corporate structure, take your company public and globalize your company for one low, flat fee. In fact, if your company qualifies, PCS will invest the capital for your S1 filing and legal, Market Maker research and attachment for 15c211 filing for FINRA approval and even pay the out of pocket expenses for an ultra powerful Investor Relations strategy that will put your new public company on the map quickly with powerful trading volume that will have a massive impact on your bottom line.

Princeton Corporate solutions will stay onboard in an advisory role after your public to take your company to the international marketplace while identifying acquisitions and mergers that will grow your company efficiently and expediently.

Are you ready to launch your business into the realm of maximum expansion and full throttle growth? If you’re approved as a client of Princeton Corporate Solutions our strategies will add rocket fuel to your expansion strategy.

With Princeton’s Turn-key ‘Go Public’ and ‘Globalization’ Package, they facilitate the following to grow and stabilize your corporation: Board of Directors Selection, secondary Board of Advisers Selection, ‘C’ level executive selection and qualification, Strategic alliance identification and facilitation, Pre public Expansion strategy identification and facilitation, Business plan authoring, Private Placement Memorandum Authoring (if needed), OTCBB Process Begins with a Third Party PCAOB Audit, S1 Filing and Comments By our Legal team (S1 fees provided by PCS Investors), 15c211 Filing by our Market Maker Selection, FINRA Trading Symbol Achieved (fees paid by PCS investors).

After your company is public PCS will initiate Powerful Post Public Investor Relations Solutions by Partner Companies to create your market market and build stock value and trading volume (fees negotiated and paid by PCS), Corporate and Product/Service Publicity using TV and Radio Expert Panel Interviews to Promote the Knowledge of Executive, Build Corporate Brand and Get your Trading symbol out to the masses. Post public Acquisition identification and facilitation solutions, Post public subsidiary mergers and acquisition identification and solutions and much more.

15c211 Filing, S1 Filing, Taking Your Company Public and Investor Relations Free Video Download , Take Your Company Public and Globalize Your Business call Princeton Corporate Solutions at 267-233-0183 Free Video Take Your Company Public and Expand Globally FAST We Can Make Global Growth Happen For Your Company

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Taking Your Company Public – Christ, Lobbyists And The Politically Movtivated Institutional Banker

On July 10, 2010, In business, By Marcus Faulk

Minimal input, maximum output is the motto of most politicians that are driven by backdoor profiteering from this economic collapse. If you think that your local politician’s main interest is his/her constituents and the issues facing your town such as job loss, debt and foreclosure, you need to wake up, turn off the TV and start looking at your senator and congressman’s voting record and better yet, corporate election sponsorships. Financial greed and the cult of power is what motivate these people. Your vote is merely a vehicle to their ability to obtain both simultaneously.

There are two spheres that fuel the political machine: big oil and lobbyist financial facilitation, your vote is secondary and can typically be bought. Bought? Of course, don’t be so naive as to think that you vote with your gut and unique conviction. What news channels do you watch? After the televised staging of a debate what commentators do you turn to for the breakdown of what the candidates were ‘really saying’?

You, whether you want to admit it or not, are a product of the political persuasion of the news you watch or talk radio you listen to. We have unqualified talking heads in office that spew regurgitations proctologically embedded in them by the special interest groups that sponsor their election. Banking institutions are one of the industries that perpetuate and stimulate the actions of these politicians. Global banks who sponsor the cycle of ‘control by debt’ are the first to jump on the bandwagon and contribute capital to a system that perpetuates this process. When small and medium size businesses need capital the first people they turn to are institutional bankers. Herein lies the problem. When a bank funds your project they hand over a minuscule fraction of actual capital and the pie in the sky fractional reserve numbers take care of the rest. Typically an FDIC backed bank who lends $100k only needs to have $10k in reserve, the rest is added by the Fed in the form of digital read outs on a screen and the illusion of empirical collateral. Being that there is no gold standard and nothing but consumer confidence that backs up our dollar the privately held Federal Reserve can print money at a whim and better yet, add a few zeros to the calculations on a computer monitor and you can make or break a bank which in turn can make or break a regional or national economy.

Entrepreneurs should first consider taking their project to the public via Regulation D (504, 505 or 506) or Private Placement Memorandum and then seek out qualified consultants who can help facilitate a public offering where the company deals directly with the public and 10k’s and 10q’s in combination with the company’s profitability and expansion will dictates it’s success. Companies function best when governed less. Sure white collar crimes have been in the news and the executives go to jail, and rightfully so but consider the reality that politicians and top tier banks have been publicly crucifying business owners for years. Which is worse?

As an investor you should evaluate your investments and get diversification advice from qualified financial advisers as entrepreneurs your first call should be to a consultant that can write a PPM and a solid business plan and take it to investors. Banks should be the absolute last resort for a small and medium size business. The days of entrepreneurs voluntarily placing their heads on the chopping block in the name of institutional control and political capitalization should come to an end

Follow us on Twitter Princetoncorps , Take Your Company Public and Globalize Your Business call Princeton Corporate Solutions at 267-233-0183 Click Here for 35 Free Corporate Expansion Videos We Can Make Global Growth Happen For Your Company

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Expansion Consultants – Going Public – Taking Your Company Public

On July 10, 2010, In business, By Marcus Faulk

If you’re reading this you are most likely contemplating the possibility of going public or taking your public company global for distribution expansion. While your intentions may be in the right place your company may not be in a position for these types of growth.

Let’s look at going public. I get calls daily from companies and startups with products ranging from a new shoelace that is going to revolutionize the sneaker industry to underwater gimp costume sowing instructional videos and sometimes, I mean very rarely will I get a cold call from a client that will actually succeed in going public and sustaining a public entity post IPO. Unless you have profits, limited liability and real distribution and scalability, you have nothing at all. Ideas come and go and very few concepts are so revolutionary that they can Google-ize and industry.

Your industry is actually secondary but the reality is that it should be as ‘recession proof’ as possible. I know what you’re thinking, nothing is recession proof and yes you are partially correct. But your corporation should still be able to operate during a recession and still bring in, no matter how slim, profits during hard times. This is how you will be able to bring in securities back PIPE loans and LOC’s when your stock is trading in minimal volume. I could go on about this point for pages upon pages but I only have 400 words to get my point across so I’ll move on.

Globalization is an endeavor that should only be taken on once you’ve conquered your own backyard. When you’ve truly dominated your competition in one region you should facilitate and supplement your growth by using your public stock as collateral for controlled liquidation if you go delinquent. Don’t liquidate shares onto the market in order to raise capital for that expansion to China or Japan. Your company should be able to use is liquid proceeds above and beyond operational costs for this growth and at a worst case you would collateralize assets or securities to come up with the rest of the cash needed.

Most companies that see greener pastures in another country are still two years too early for the expansion. Get an opinion from your corporate and legal advisors then go to your board, bring it to a vote then if the expansion is approved you should bring on a consultant to iron out the kinks and use their contact base to help you grow with as few bumps in the road as possible.

At the end of the day you should bring on the right people who are completely submerged in the IPO and globalization industry to help guide you during the above processes. If you feel you are ready have a meeting with your C level group of executives and write down the pros and cons for going public or expanding and if the pros out weight the cons, find yourself a turnkey consulting firm and take it from there.

Follow us on Twitter Princetoncorps , Take Your Company Public and Globalize Your Business call Princeton Corporate Solutions at 267-233-0183 Click Here for 35 Free Corporate Expansion Videos We Can Make Global Growth Happen For Your Company

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Taking Your Company Public -Expansion Consultants – Finding The Right Consultant

On July 10, 2010, In business, By Marcus Faulk

If you are trying to grow your company, expand, raise capital or globalize your concept I’m going to give you some insider advice. Now, I hate to be the bearer of bad news and I hate to rain on your parade but chances are, if you’re trying to achieve the above and you are doing it yourself you have about a 1% chance of succeeding. You need to hire a full service strategies consultant in order to do this properly as a qualified and full service consultant will evaluate your company and streamline the process with as few bumps in the road as possible.

Now here is the problem, entering into the realm of globalization strategists and pre IPOs is a world of shark infested waters and a sky that is down pouring with razorblades. Stay under water and get eaten alive or come up for air and get bled dry while you’re sliced and diced by the elements. This is not a place for upstarts or armatures. There are consultants who prey on people just like you. They understand your emotional needs, economic ambitions and they know what you want to hear and the psychological criteria to feed the empty spaces in your soul. There are some slick willies out there. So if you are trying to get ahead and understand the realities of failure in going it alone how can you find a consultant that will get you where you need to go with as little headache as possible?

Good question. First of all, be weary of a consultant who is on your side from the beginning of the first conversation. The last thing you want is a happy go lucky consultant that is all smiles and laughs and immediately falls for the picture that you paint for him on your first call. This guy is a chump, he’s nave and chances are he’ll take your retainer fee and 24 months later the only thing you’ll have to show for it is a negative balance on your corporate checking account.

You want a consultant that is, um well, for a lack of a better term…a bastard. You need a hardnosed, arrogant, self centered power player who has developed a sense of confidence so pure that he would tell you to take a hike before he agrees to even look at your business plan to even consider bringing you on. You want a guy that will ask you or should I say “drill you” will questions in a way that makes you feel like you know nothing at all about your company, industry or your position. This breed of consultant, if he takes you on after qualifying you as a legitimate effort will turn your world upside-down and add jet fuel to your growth strategies and fill your company with the highest pedigreed executives in the industry, globalize your concept and not just take you public, but demand action from market makers, securities dealers and investor relations servants because his track record of success and strategic pre IPO picks are so obvious and dripping with success and profitability that these individuals in the market place have no choice but to act on his advice.

This is truly an industry where the nice guy gets eaten alive. When evaluating a globalization, positioning or IPO facilitation consultant everything is based off of track record, contacts and the aura that hovers around the consultant when they are walking into a room to negotiate on your behalf.

Follow us on Twitter Princetoncorps , Take Your Company Public and Globalize Your Business call Princeton Corporate Solutions at 267-233-0183 Click Here for 35 Free Corporate Expansion Videos We Can Make Global Growth Happen For Your Company

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Taking A Company Public: Reverse Mergers Compared To Customized Filing On The OTCBB

On April 4, 2010, In business, By Marcus Faulk

Now more than ever public shell predators are out in full force taking advantage of CEOs and corporate executives who need to go public in order to gain more influence in the marketplace, raise capital, grow through acquisition and bring on prize executives with share ownership.

Many uninformed board members and ‘C’ level executives who take the route of a reverse merger fall prey to shell selling hoodlums who retain a sizable portion of the company after transfer as well as cover up liens, free trading shares and other issues that will have a tragic effect on the new owners of this shell that will soon crumble after the merger is complete.

Another issue that reverse mergers have is that the original investors in the entity want out and the second the stock price achieves even the most modest of gains it will virtually immediately plummet due to the original shareholders liquidation of their shares. This liquidation will typically take the company into the black hole of no return as the share price will never rebound and the once profitable company is now a tumbling house of cards.

I’m not saying that reverse mergers can’t work. There are some solid firms out there who set up quality shells for reverse merger activity but before proceeding with a merger, one should contract with a solid corporate strategies consultant for references and industry insider information.

Customized filings, on the other hand, have fewer draw backs but there are still problem areas. In taking a company public via direct filing one should choose a firm with a solid track record for rapid completion of the s1 comments phase and FINRA approval. The third party audit should be done by a firm proven in completing this solution in a timely manner. Most lawyers and consulting firms take 10 to 12 months to take a corporation public on the OTCBB. But there are some elite, turn-key ‘Go Public’ facilitators that do so many of these transactions that it will only take 3 to 4 months for the entire process.

At the end of the day both reverse mergers into public shells and customized, direct filings are viable options for achieving a public trading symbol and raise capital and all the other pros and cons that come and go with having a public entity but before moving forward one should be well read and in the know of the good, the bad and the ugly with both routes.

Go Public With Your Company, call Princeton Corporate Solutions at 267-233-0183 Take Your Company Public the easy way!

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Taking A Company Public: The Secret Weapon for Stock Investors!

On March 21, 2010, In business, By Marcus Faulk

Selling Shareholder Offering: The Key To Raising Fast Capital For Pre-Public Companies. As a consultant who has taken many companies public on the OTCBB (Over The Counter Bulletin Boards), consulted on even more and turned around and structured more companies I can even count, there are a few common threads inherent in all of them.

Most of the companies pursuing capital from angel investors, private investors, private equity firms or small groups of professionals looking for a quick in and out situation with rapid capitalization did three things that made all the difference in streamlining their raise.

First the executives structured their entity to attract investors which by default strengthened their corporate infrastructure. Now they are proposing investment opportunities from more of a position of strength.

Second they chose a team (in these cases they chose our consulting firm) with a proven track record of success with organizing companies for acquisition, merger and taking companies public.

The third element that is common in most successful enterprises which are seeking a first round of seed capital to fund their ‘going public’ ambitions is demonstrating confidence to the investor with a “selling shareholder offering”. Obviously this last element tests the skill of the consultants going back and forth with the SEC during the comments stage but this demonstrates confidence and organization by the company wishing to raise capital.

A ‘selling shareholder offering’ tells the investor (if not purely in the initial documents then in the phone conferences leading up the a check being cut) that the company has an organized pre public and post public investor relations strategy, general corporate publicity strategy and a market maker that’s built to last (mostly the former than the later). By offering seed investors the ability for massive profitability by buying your seed shares for fifty cents with a public offering price anticipated at $2.00. What real investor would turn this down?

Offer your seed investors an ‘easy in, quick out’ funding option and watch them swarm to your offering in droves. Let these investors create your float and let your company’s performance and hardcore investor relations take care of the rest!

For Corporate Consulting or Invest Seed Capital In Pre-IPO Companies, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

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Take Your Company Public: A Must Read For A Successful Offering!

On February 21, 2010, In business, By Marcus Faulk

So many companies dream of going public both as a growth and exit strategy but unfortunately few succeed with this process. The third party audit, sponsoring of the S1 and 211 by a market maker and SEC comments stage is just one of the obstacles involved with taking a company public. The attempt at going public and actually achieving a symbol are two entirely different things and if you are lucky enough to achieve a symbol there’s a completely separate area of expertise needed to keep your stock trading and to preserve a company’s longevity in the marketplace.

Here are some things you need to keep in mind when gearing up to take your company public. Forget everything that you’ve read and heard and pay attention to what you’re about to read because this is the straight forward, objective reality of the process. First, do not hire an attorney to take you public as they will take you on a long drawn out process to get as many billable hours as possible, instead, hire a consulting firm whose sole business model is to take companies public and take advantage of the relationships that they have with attorneys. This is the first rule: hire a consulting firm that offers a complete A to Z turn-key solution for taking a company through the process of going public, achieving a symbol and preserving the trade with a solid, ongoing post public investor relations strategy.

Next, when you’ve decided on a consulting firm evaluate their team, don’t ask for references to call to research their track record, better yet, ask for symbols of previous clients and links to the Edgar database to check out current deals in the comments stage. The proof is in the empirical track record, not potentially fraudulent phone references that are easily engineered and BS.

Now look at their team. Make sure that the consulting group has a solid legal team, market makers, investor relations team, auditing group and someone well versed in the comments stage response as this can be one of the major hang-ups in achieving your symbol in a timely manner. Also, most important, they absolutely MUST have a solid group of investors to fund the process for equity and to sell their shares into the marketplace post public to create a market for your stock as well as a network of market makers familiar with your deal to piggyback off of the sponsoring market maker’s 211.

About one month away from symbol achievement you’ll want to meet with your consultants to get a solid IR strategy together for a big offering dbut. You will want to set up a strategy for 30 day IR intensives every other month with general corporate publicity strategies in between. I suggest changing your IR firm each quarter to keep it fresh and open up your trade to a new network of investors.

One special note to consider is that when you are raising your initial round of capital from seed investors, the fastest way to do this is to have a fist full of contracts and purchase orders in hand to strengthen your position and publicize this reality with an arsenal of press releases. Its 100 times easier to raise capital if you are showing seed investors a handful of ‘soon to be’ cash than to solicit them empty handed.

Obviously there are a multitude of other issues that you need to take into consideration when going public so find a consulting firm that can help you make it happen. Don’t try to venture out into these waters on your own as you’ll be diving into shark infested waters and you’ll almost certainly fail.

For Corporate Consulting or Invest Seed Capital In Pre-IPO Companies, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!

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