The history of the viral video production is a long and interesting one. Viral videos are clips that become quickly and extremely popular after being uploaded and shared via internet sites or email. Most people associate them with humor, although the videos can also be serious or educational in nature. The clips have been around basically since the beginning of the internet and can be made by either amateurs or professionals.

The ideas behind a clip have been present ever since the dawn of our society. They began with the spreading of information and news from man to man and technological advancements recently have allowed the data to be shared quicker. First, with the early invention of the ingenious telephone and later, with internet sites and text messaging.

The phenomenons behind these timeless and powerful information sharing is studied in depth by psychologists and sociologists alike. The ideas are that beliefs, information, and patterns of behaviors are units of culture and can generally reproduce on their own in the minds of those who hear them. Which means they can essentially influence someone’s beliefs, thus perpetuate themselves.

In the mid 90s, viral videos were generally shared among people via email. One of the original of these to garner world wide attention was called the “dancing baby” clip, since it featured a tiny cgi infant dancing in place, and spent a couple of months being featured in everything from TV shows to marketing campaigns. Other original examples included short documentaries about snow men and funny ones featuring badly translated games.

Today, thanks to the internet, these clips are able to get passed along and enjoyed dramatically faster. The exact reason that one video becomes more popular than another isn’t fully understood but the hook used to keep an audience interested is a major factor, as is the content itself of course.

A clip can also have a number of relevant and profound impacts on society. One very important way that one can contribute to society is through its impact on local education. For example, a teacher in Melissa, Texas created and then launched a website with the intention being to share educational and training videos with other school teachers. After debuting in 2007, the site not gets over a million hits each week.

The clips have also turned into extremely well known ways for new bands and singers to share their songs. In the past, a group would have had to accomplish this the older way, which was made up of making copies of their records and constantly sending them off to record labels and managers in hopes of procuring interest. Once signed, their manager would have to constantly promote the group’s records and music videos for them to get watched. Now, this method is a thing of the past and singers can get new fans just by creating and sharing their clips on the internet. If they’re lucky, a singer’s video might even turn viral and garner them with even more fame and popularity.

The vids have recently had persuasive effects on politics in America as well. A number of debates in 2008 were exclusively uploaded to popular sharing sites, opening them up to millions of viewers who otherwise wouldn’t have seen them.

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